I built LumaSite because I wanted to sell websites to local businesses myself.
My name is Tobias Lochau. I build LumaSite in Potsdam, Germany. The routine was always the same: find a business without a website, build the site, go there, show it. Building took days, showing took minutes. LumaSite flips that: it finds the businesses and builds the site in a minute, so your time goes into the conversation, not the scaffolding.

Products, not slides.
The honest proof for a tool is whether its maker uses it. These are my own products, all live, all built and operated by me.
LumaSite
Finds local businesses without a website via live search and generates a finished, bilingual site with hosting and a preview link.
See example sitesSeofable
SEO autopilot for blogs: keywords, search results, fact-checked articles, daily publishing. It also runs on lumasite.de.
seofable.comSite & System
My studio for AI systems and automation for companies in Potsdam and Berlin.
siteundsystem.deTwo iOS apps
Uppetite and Anxiety Quest, both live in the App Store. Built, shipped and marketed as my own products.
App StoreFind, build, show.
- Real businesses, real gaps. Lead search queries Google Places live and shows you businesses without a website in your city.
- Agency-level pages. The generator knows the design rules I sold websites with myself. No template look, no empty image boxes.
- Licensed photos, labelled. Images come from my own library or as stock photos from Pexels. Foreign hotlinks are stripped, AI images are labelled.
- Legal pages included. Imprint and privacy scaffolds come with every site. You fill in the business details.
- You sell, I operate. Hosting, preview links, credit refunds on errors: all of that runs on my side, you talk to the customer.
Three things you will never hear from me.
- No guaranteed deals. LumaSite builds the site. Selling is on you. The blog shows what worked for me and what did not.
- No fake demos. All example sites are anonymised, never real business data without permission.
- No lock-in. Every site can be exported. If you cancel, the code stays with you.
Why this exists.
I am a student in Potsdam and built LumaSite in one day because I needed the tool myself. It did not sell itself in the two months after. Since then I write down what breaks before I write down what works.
If you want to see how it really performs, the numbers are on LinkedIn and in the blog, with dates, not in a brochure.